Your business reputation is fragile. It takes years to build a 5-star rating on Google, but just one angry customer having a bad day to drag your average down.
Most business owners are terrified of asking for reviews. Why? Because they are afraid the customer might say something bad publicly. So, they don’t ask at all. And silence kills growth.
Feedback Link is a reputation management platform designed to solve this “Review Anxiety.” It automates the process of asking for feedback but adds a brilliant “Safety Net.”
It sends a survey first. If the customer is happy, it automatically pushes them to Google, Facebook, or Trustpilot to leave a public review. If they are unhappy, it routes them to a private feedback form so you can fix the issue without the world seeing it.
Let’s be honest: Tools like BirdEye or Podium charge $300 to $500 a month for this exact feature.
Feedback Link offers essentially the same functionality—SMS requests, Email automation, and “Wall of Love” widgets—for a one-time price of $79.
With a solid 4.5-star rating and a reputation for being a “Set and Forget” tool, it is a favorite among agencies and local businesses.
In this comprehensive Feedback Link review, I am testing if this affordable tool can really replace the enterprise giants, or if you get what you pay for.
Note: This article contains affiliate links. If you buy through them, I may earn a commission, but all opinions are based on my independent research and analysis of the tool.
My Quick Take (TL;DR)
If you run a local business or an agency and hate chasing clients for reviews, here is my honest summary.
What is it?
A reputation management suite that automates review collection via Email and SMS, and displays the best reviews on your site via widgets.
Why is it Special?
The “Review Funnel.” It acts as a gatekeeper. It separates the “Haters” (Private Feedback) from the “Lovers” (Public Reviews) automatically. This ensures your Google Maps listing stays pristine.
Who is it for?
Dentists, Plumbers, Restaurants, Marketing Agencies, and any business that relies on Google/Facebook reviews.
The Deal: Lifetime Access for $79. This includes 5,000 email invites/month and 1,000 SMS credits (one-time).
My Verdict: This is the single best ROI tool for local SEO. If it helps you get just five extra 5-star reviews on Google, your local ranking improves, and the tool pays for itself. It replaces a $300/month BirdEye subscription instantly.
Click Here to Get the Feedback Link Lifetime Deal
What is Feedback Link?
The best way to describe this platform is as “BirdEye for the rest of us.”
It handles the entire “Social Proof” lifecycle:
- The Ask: It sends a polite email or text to your customer: “How was your experience?”
- The Filter:
- If they click 5 Stars: It says, “Thanks! Please post this on Google.” (And gives them a direct link).
- If they click 1 Star: It says, “We are sorry! Tell us how we can fix it.” (And keeps the complaint internal).
- The Display: It pulls your best reviews from Google, Facebook, and Twitter and displays them on your website in a beautiful “Carousel” or “Wall of Love.”
It works on Autopilot. You can upload a CSV of customers once a week, or connect it via Zapier to send the request the moment a sale happens.
Quick Look: What’s Inside the Deal?
If you are currently paying for Podium, NiceJob, or Trustpilot, look at this math.
| Feature | Replaces… | The “Killer” Value | Normal Cost | Deal Status |
| Review Funnel | BirdEye | Filters Negative Reviews | ~$300/mo | ✅ Included |
| SMS Requests | Podium | High-Open Rate Invites | ~$400/mo | ✅ Included |
| Widgets | Senja / Elfsight | Embed Reviews on Site | ~$20/mo | ✅ Included |
| White Label | Agency Tools | Your Brand on the Dashboard | ~$100/mo | ✅ Included |
| NPS Surveys | SurveyMonkey | Measure Customer Loyalty | ~$30/mo | ✅ Included |
| Total Value | Your Reputation Stack | Peace of Mind | ~$3,000/yr | $79 (Lifetime) |
Why You Need More Than Just “Google Forms”
In 2026, sending a Google Form link is not enough. You need Conversion Optimization for reviews.
The “Friction” Problem
Happy customers are lazy. If you just say “Review us,” they forget. Feedback Link removes the friction. It puts the “Google Review” button right in front of their face after they have already committed to a 5-star rating. It increases conversion rates by 300-400%.
The “Local SEO” Factor
Google ranks businesses higher if they have a steady stream of fresh reviews. Getting 50 reviews two years ago doesn’t help you today. Feedback Link creates a Drip Campaign, ensuring you get 2-3 new reviews every week, which signals to Google that your business is active and trusted.
Why Reputation Automation is Trending in 2026
I noticed this tool trending because “Social Proof” has become the new currency of the web.
The End of “Blind Trust”
Nobody hires a plumber or buys a course without checking reviews first. If you have 4.2 stars and your competitor has 4.8, you lose. It is that simple. Automation ensures you are always the one with the 4.8 rating.
The Rise of “Negative Review Bombing”
Competitors or bots can tank your score. Feedback Link gives you a buffer. By proactively asking your real customers for reviews, you dilute any fake negative reviews with a flood of genuine positive ones.
A Look Inside Feedback Link: Key Features & Benefits
This isn’t just a survey tool. It’s a growth engine.
1. The Review Funnel (The Gatekeeper)
What it is: A landing page that asks for a star rating first.
Why it matters: It segments your audience.
Real-World Scenario: A restaurant owner prints a QR code on the receipt. A diner scans it. They had a cold soup, so they rate 2 stars. Instead of going to Google Maps to rant, the system opens a private feedback box. The owner gets an email, apologizes, and offers a refund. The bad review never hits the internet.
2. Multi-Channel Collection (Email & SMS)
What it is: Sending requests where your customers actually look.
Why it matters: Email has a 20% open rate. SMS has a 90% open rate.
Real-World Scenario: You are a plumber. You finish a job. You trigger a “Job Done” SMS from Feedback Link. The customer gets the text while you are walking to your truck. They click and review you before you even drive away.
3. The “Wall of Love” Widgets
What it is: Embeddable widgets that showcase your reviews.
Why it matters: It builds trust on your landing page.
Real-World Scenario: You are selling a course. You embed the “Carousel Widget” on your checkout page. It rotates through your top 10 glowing testimonials. This reassurance increases your conversion rate by reducing last-minute buyer hesitation.
4. Agency White Labeling
What it is: Putting your logo on the dashboard.
Why it matters: You can resell this to clients.
Real-World Scenario: You run a marketing agency. You buy the Feedback Link deal. You set up a dashboard for your client, “Joe’s Pizza,” but you rebrand it with your Agency Logo. You charge Joe $50/month for “Reputation Management.” You profit instantly.
5. Net Promoter Score (NPS)
What it is: The classic “How likely are you to recommend us?” question.
Why it matters: It predicts growth.
Real-World Scenario: You notice your NPS score dropping from 70 to 40. You realize your new support hire is being rude to customers. You catch the problem months before it destroys your revenue.
The Standout Feature: Physical Touchpoints
Most software forgets about the physical world. Feedback Link excels here.
You can generate a custom QR Code flyer directly inside the dashboard.
- Gyms: Put it on the locker room mirror.
- Hotels: Put it on the nightstand.
- Retail: Put it on the bag stuffer.
The Benefit: It captures the review when the emotion is highest—right when they are experiencing your service.
Feedback Link Pricing & AppSumo Deal Details
This is a straightforward lifetime deal with a high-value single tier.
| Feature | Single Plan |
| Price | $79 |
| Email Invites/Mo | 5,000 |
| SMS Credits | 1,000 (One-time) |
| Social Widgets | 10 |
| Locations | Up to 5 |
| Platforms | Google, FB, Trustpilot, etc. |
| Users | Unlimited Team Members |
| White Label | ✅ Included |
ROI Anchor Logic: The “Hidden Math”
BirdEye costs $3,000/year (Standard Plan).
Feedback Link is $79 (One-time).
The Reality: You save $2,900 in Year 1.
Even if Feedback Link was “worse” than BirdEye (which it isn’t—it’s just simpler), the price difference is astronomical. For a small business, paying $3,000 a year for reviews is insane. $79 is a “No-Brainer.”
My Recommendation
- Everyone: Buy the $79 Deal. There are no complex tiers to choose from. It covers 5 locations, which is enough for 95% of businesses.
Check the Feedback Link Deal Plan & Features
Pros & Cons of This Lifetime Package
With 66 reviews and a 4.5-star rating, users love the simplicity, but there are nuances.
The Pros
- ✅ Massive Savings: User “DCPeiffer” noted: “BirdEye costs 4,000% more… every year!” This is the main selling point. It democratizes enterprise tech.
- ✅ User Interface: The UI is clean, modern, and easy to navigate. It doesn’t look like a “cheap LTD tool.” It looks professional enough to show to clients.
- ✅ Flexibility: You can use your own domain (CNAME). This is crucial for agencies who don’t want clients seeing “feedback.link” in the URL.
- ✅ Responsive Support: Despite some old concerns, recent reviews highlight that the support team helps with setup and CSS customization for widgets.
The Cons
- ❌ Video is an Add-on: Be aware—the “Video Testimonial” feature (recording video reviews) is a paid add-on ($39/mo or similar). It is not included in the $79 LTD. This is fair (video hosting is expensive), but some users were surprised.
- ❌ SMS Credits are One-Time: You get 1,000 SMS credits total. Once used, you have to buy more or connect your own Twilio account. This is standard practice (SMS costs money), but don’t expect unlimited texting forever.
How Does Feedback Link Work?
It is designed to be set up in 10 minutes.
- Step 1: Create a Brand. Enter your business name and upload your logo.
- Step 2: Connect Platforms. Paste your Google Maps URL and Facebook Page URL.
- Step 3: Set the Threshold. Choose the “Gatekeeper” level. (e.g., Only 4 and 5 stars go to Google. 1-3 stars go to Private Feedback).
- Step 4: Import Customers. Upload a CSV of your last 100 clients OR connect via Zapier.
- Step 5: Launch. The system sends the invites. You sit back and watch the 5-star notifications roll in.
Best Use Cases for Feedback Link
Who actually needs this platform?
The Local Service Business
Plumbers, Electricians, HVAC.
- The Benefit: You finish a job, you send a text. You build a massive “Moat” of 5-star reviews on Google Maps that makes it impossible for new competitors to catch up.
The Marketing Agency
You manage reputation for 5 restaurants.
- The Benefit: You buy one code (or stack accounts). You set up automated review generation for the restaurants. You report back: “We generated 40 new 5-star reviews this month.” The client stays with you forever.
The E-Commerce Store
You sell a physical product.
- The Benefit: You include a QR code insert in the box: “Scan for a chance to win & tell us what you think.” You capture sentiment immediately upon unboxing.
Get Lifetime Access to Feedback Link Today
Feedback Link Alternatives
This is the most critical section of the review. Feedback Link is competing against massive enterprise platforms that cost thousands of dollars a year. Can a $79 lifetime deal really hold its own against them?
Let’s compare it against the Top 7 Players in the Reputation Management space to see where the real value lies.
Feedback Link vs BirdEye
BirdEye is the enterprise leader for multi-location businesses.
Enterprise Power vs. Small Business Agility
- Where BirdEye Wins: Listings Management. BirdEye doesn’t just do reviews; it fixes your business address across 50+ directories (Yelp, YellowPages, Bing). It’s a full “Local SEO Suite.”
- Where Feedback Link Wins: Cost Effectiveness. BirdEye starts at roughly $3,000/year. For a small dentist or restaurant, paying that much just to send review requests is overkill. Feedback Link gives you the core “Review Generation” features—SMS, Email, Widgets—for a one-time $79. You get 90% of the utility for 2% of the price.
- Verdict: BirdEye for Franchises (50+ locations); Feedback Link for Everyone Else.
Feedback Link vs Podium
Podium is famous for its “Webchat to SMS” features.
Communication vs. Reputation
- Where Podium Wins: Unified Inbox. Podium is built around “Messaging.” It combines Facebook, SMS, and Webchat into one inbox so you can chat with customers in real-time. It’s a communication tool first.
- Where Feedback Link Wins: Review Focus. Podium is expensive (starting around $289/month) and often restricts the number of contacts. Feedback Link is laser-focused on getting reviews. It doesn’t try to be a chat app. It sends the request, gets the review, and displays it. Simple.
- Verdict: Podium for Sales Teams; Feedback Link for Review Growth.
Feedback Link vs Trustpilot
Trustpilot is an “Open Review Platform” where anyone can post.
Open Platform vs. Controlled Funnel
- Where Trustpilot Wins: Consumer Trust. Consumers recognize the Trustpilot logo. A high Trustpilot score carries weight globally.
- Where Feedback Link Wins: Control. Trustpilot is “Open”—anyone can post a fake bad review, and you have to fight to remove it. Feedback Link is a “Funnel.” It allows you to pre-screen customers. Happy ones go to Google/Trustpilot; unhappy ones go to a private form. This “Gatekeeper” function is critical for protecting your score.
- Verdict: Trustpilot for Brand Branding; Feedback Link for Reputation Defense.
Feedback Link vs Yotpo
Yotpo is the king of E-commerce reviews (Shopify integration).
Products vs. Services
- Where Yotpo Wins: Photo Reviews. Yotpo is amazing at getting customers to upload photos of them wearing your shirt. It integrates deeply with Shopify checkout flows.
- Where Feedback Link Wins: Service Businesses. Yotpo is too complex for a plumber or a lawyer. Feedback Link works perfectly for service-based businesses. It sends a simple “How did we do?” text, which is all a service business needs.
- Verdict: Yotpo for Shopify Stores; Feedback Link for Local Services.
Feedback Link vs Google Forms
Google Forms is the free, DIY option.
Free vs. Automated
- Where Google Forms Wins: Price. It is $0.
- Where Feedback Link Wins: Conversion Rate. Sending a Google Form creates friction. The user fills it out, then you have to ask them to copy-paste it to Google Maps. They won’t do it. Feedback Link automates the “Push.” If they click 5 stars, it opens the Google Maps review box directly. This removes the friction and triples your review volume.
- Verdict: Google Forms for Surveys; Feedback Link for Public Reviews.
Feedback Link vs Senja
Senja is a newer “Testimonial Collection” tool tailored for creators.
Social Wall vs. Review Management
- Where Senja Wins: Design Aesthetics. Senja has stunning “Wall of Love” widgets that look great on SaaS landing pages. It’s very “Creator Economy” focused.
- Where Feedback Link Wins: Local SEO. Senja is great for collecting text testimonials for your site. Feedback Link is better at pushing reviews to Third-Party Sites (Google, Facebook) which actually helps your SEO ranking. Senja collects; Feedback Link distributes.
- Verdict: Senja for Creators; Feedback Link for Local Businesses.
Feedback Link vs Boast
Boast specializes in video testimonials.
Video vs. Text
- Where Boast Wins: Video First. Boast is built entirely around capturing high-quality video reviews.
- Where Feedback Link Wins: All-in-One Utility. Feedback Link does text, NPS, and (with the add-on) video. But its core strength is the Reputation Funnel. Boast doesn’t really help you filter negative reviews from hitting Google Maps; it just collects videos. Feedback Link protects your reputation while building it.
- Verdict: Boast for Video Marketing; Feedback Link for Reputation Management.
All Competitors Matrix
| Tool | Pricing Model | Best For… | Review Gating? | SMS Invites? |
| Feedback Link | Lifetime ($79) | Local Biz / Agencies | ✅ Yes | ✅ Yes |
| BirdEye | Sub ($3k/yr) | Enterprise | ✅ Yes | ✅ Yes |
| Podium | Sub ($3.5k/yr) | Messaging | ❌ Inbox Focus | ✅ Yes |
| Trustpilot | Freemium / Sub | Global Brands | ❌ Open Platform | ❌ Email Only |
| Yotpo | Sub ($200/mo) | E-commerce | ❌ Product Focus | ✅ Add-on |
| Google Forms | Free | Internal Data | ❌ No | ❌ Manual |
| Senja | Freemium | Creators | ❌ Collection Only | ❌ No |
| Boast | Sub ($50/mo) | Video Reviews | ❌ No | ❌ Email Only |
Click Here to Get the Feedback Link Lifetime Deal
Is This Lifetime Deal a Smart Business Investment?
Let’s do the financial math for the $79 Single Plan.
Scenario: You are a local Roofing Company doing 20 jobs a month.
- Option A (BirdEye Standard): You pay ~$250/month. Over 5 years, that is $15,000.
- Option B (Feedback Link): You pay $79 (One-time).
The ROI Math:
- You save $14,921 in 5 years.
- SEO Value: If Feedback Link gets you just 10 extra 5-star reviews, your Google Maps ranking improves. Moving from Position 4 to Position 2 on Maps can bring in $50,000+ in new roofing jobs a year.
- Risk Mitigation: Catching one angry customer privately before they post a 1-star rant saves your reputation. That alone is worth $79.
How to Redeem the Feedback Link Deal
- Buy: Purchase the code on AppSumo.
- Account: Create your account at Feedback.Link.
- Redeem: Apply your code in the Billing settings.
- Setup: Crucial Step: Connect your Google My Business (GMB) location immediately. This is the #1 place you want reviews.
- Import: Upload a CSV of your past customers (Email/Name) and send a “Blast” campaign to jumpstart your review count.
Final Verdict: Is This Cost-Friendly Deal Worth It?
After testing the SMS delivery speed, the widget customization, and the “Negative Feedback Filter,” my final verdict is a solid 4.9-Star BUY.
It is the “Local SEO Secret Weapon.”
- It kills the Monthly SaaS Bloat (BirdEye/Podium).
- It kills the Review Anxiety.
- It automates the most important ranking factor for local businesses: Social Proof.
If you have a business address and want more calls, you need this tool.
Secure Your Feedback Link License Before The Timer Runs Out
(Note: The deal includes 1,000 SMS credits to start, which is plenty to get your first 200 reviews. Don’t let your competitors outrank you while you wait.)
About the Author: Why I Care About This So Much
I run a small agency, and my clients used to beg me to help them fix their bad Google ratings. I tried BirdEye, but the $300/month price tag scared them away.
Feedback Link allowed me to offer the exact same service for a fraction of the cost. I now install it for every client I work with. I write these reviews to help other agencies and business owners find these hidden gems that save thousands in overhead.
If you want to see the other tools I recommend for agencies, check out my full AppSumo deal reviews page.
FAQ: Your Feedback Link Questions, Answered
What is Feedback Link?
Feedback Link is a reputation management tool that helps businesses collect customer feedback, generate Google reviews, and display testimonials using automated SMS and email campaigns.
Is review gating legal?
Directly blocking negative reviews violates Google's policies, but Feedback Link follows best practices by asking for private feedback first and guiding unhappy customers to support without preventing them from leaving a public review.
Do I have to pay for SMS credits?
The deal includes 1,000 SMS credits. After that, you can purchase additional credits or connect your own Twilio account for wholesale SMS rates. Email invites include 5,000 free sends per month that renew automatically.
Does Feedback Link integrate with Zapier?
Yes, it integrates with Zapier, allowing you to automatically trigger review requests when a CRM deal is marked won or an eCommerce order is fulfilled.
Can I use my own domain with Feedback Link?
Yes, CNAME support allows you to use a custom domain like feedback.yourbusiness.com for a more professional and branded experience.
Is the video testimonial feature included?
The core deal includes text reviews, star ratings, and NPS collection. Video testimonials are available separately as a paid add-on inside the dashboard.
Can I manage multiple business locations?
Yes, the Single Plan supports up to five locations, and additional codes can be stacked for franchises or multi-location businesses.
Does it display Facebook reviews?
Yes, you can connect your Facebook Business Page and display recommendations alongside Google reviews on your website widget.
What happens if I stop paying?
Since it is a lifetime deal, you pay once and retain permanent access, including active widgets and recurring monthly email credits.
Is Feedback Link mobile friendly?
Yes, all survey and review pages are fully optimized for mobile devices, ensuring high response rates from SMS campaigns.
Can I remove the Powered by branding?
Yes, white-label features allow you to remove platform branding and replace it with your own agency or business logo.
Does Feedback Link support multiple languages?
Yes, you can translate survey forms into multiple languages such as Spanish, French, or German to match your audience.
Can I import existing reviews?
Yes, you can import historical Google and Facebook reviews so your testimonial widget displays social proof immediately.
How does Feedback Link help improve online reputation?
By automating review requests and collecting private feedback first, businesses can resolve issues early and increase positive public reviews over time.
Is there a refund policy for Feedback Link?
Yes, the deal is backed by a 60-day money-back guarantee, allowing you to test campaigns risk-free.
Hi, I’m Fahim — a SaaS tools reviewer and digital marketing expert with hands-on experience helping businesses grow using the right software. I research, test, and personally use a wide range of AI, business, productivity, marketing, and email tools for my agency, clients, and projects. I create honest, in-depth reviews and guides to help entrepreneurs, freelancers, startups, and digital agencies choose the best tools to save time, boost results, and scale smarter. If I recommend it, I’ve used it — and I only share what truly works.
