A business with five stars gets the click. A business with no stars tends to get ignored. It is that simple.
More Good Reviews is an automated reputation management platform that sends email and SMS review requests to customers, filtering negative feedback to private forms while directing positive feedback to public sites like Google and Yelp.
Let’s be honest: Getting reviews is awkward.
You finish a job for a client. You ask, “Hey, can you leave a review?” They say yes. Then they forget. You don’t want to nag them, so you let it slide.
Meanwhile, your competitors are using expensive software like Podium ($289/month) or BirdEye ($299/month) to blast SMS requests to every single customer automatically. They dominate the “Map Pack” because they have volume.
More Good Reviews levels the playing field for a one-time price.
It automates the “Ask.” You connect it to your Stripe or CRM. When a customer pays, the system waits 3 days and then sends a polite email or text: “How was your experience?”
If they click 5 stars, it forwards them to Google Maps. If they click 1 star, it opens a private feedback form so they can vent to you instead of destroying your reputation online.
With a 4.9-star rating and a powerful “Agency White Label” mode, this platform is positioning itself as the “Local SEO in a Box” solution for agencies. In this in-depth More Good Reviews review, I am testing if this $69 lifetime deal works as smoothly as the expensive corporate tools.
Note: This article contains affiliate links. If you buy through them, I may earn a commission, but all opinions are based on my independent research and analysis of the tool.
My Quick Take (TL;DR)
I think you’re here because you know “Social Proof” is money, but you refuse to pay a monthly mortgage payment for reputation software. You want to automate the review chase without looking desperate.
- What is it? A review generation engine. It sends requests via Email and SMS.
- Why is it Special? Review Gating. It acts as a shield. It encourages happy customers to go public and keeps unhappy customers private.
- Who is it for? Local Businesses (Dentists, Roofers), Agencies, and SaaS Founders.
- The Deal: Lifetime Access starting at $69.
- My Verdict: If you serve local clients, this is a money-printer. Ranking #1 on Google Maps drives phone calls. Warning: If you are an agency, you must buy Tier 3 ($207) to unlock the White Label features.
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What is More Good Reviews?
The best way to describe this platform is as an Automated Reputation Filter.
Most businesses leave reviews to chance. They hope happy customers will find their Google page.
More Good Reviews removes “Hope” from the equation.
- It asks: It automatically contacts every customer via SMS or Email after a purchase.
- It Routes: It uses “Smart Logic” to send happy customers to public sites (Google, Yelp) and unhappy customers to a private internal form.
- It monitors: It tracks your reputation growth on a dashboard so you can see exactly how many new stars you earned this month.
Quick Look: What’s Inside the Deal?
If you are currently paying monthly for reputation management, look at this math.
| Feature | Replaces… | The “Killer” Value | Normal Cost | Deal Status |
| SMS/Email Auto | Podium | Automate the “Ask” | ~$289/mo | ✅ Included |
| Review Gating | NiceJob | Filter Bad Reviews | ~$75/mo | ✅ Included |
| Kiosk Mode | Physical Cards | QR Code for In-Store | N/A | ✅ Included |
| White Label | Agency Dash | Resell as Your Own | ~$499/mo | ✅ Tier 3+ |
| Showcase Widget | Elfsight | Embed Reviews on Site | ~$15/mo | ✅ Included |
Why You Need More Than Just “Google Forms”
We all make mistakes. Maybe your shipment was late. Maybe your employee was rude.
If you don’t ask for feedback, that angry customer goes straight to Google and leaves a 1-star rant. This permanently damages your SEO.
The Solution: This software intercepts them. It sends a message asking: “How did we do?”
The Psychology: When they see a “1 Star” option, they click it. But instead of Google, they get a private form: “We are sorry! Tell us what went wrong.”
They feel heard. They type out their anger. You get the feedback. But the 1-star review never hits the internet. You saved your reputation.
Why “Automated Reviews” are Trending in 2026
I noticed this tool trending because of the “Zero-Click” Local Search shift.
In 2026, Google Maps is the new homepage. Customers don’t visit your website; they look at your star rating on the map and call you directly.
- The Old Way: You focus on your website design.
- The New Way: You focus on your Star Count.
Tools that automate this process (like More Good Reviews) are becoming the “secret weapon” for small businesses to outrank big chains.
A Look Inside More Good Reviews: Key Features & Benefits
This isn’t just an email blaster. It’s a strategic funnel.
1. Automated “Drip” Requests
The Benefit: Increasing conversion by 200%.
You can set up a sequence.
- Day 0 (Post-Purchase): Send “Thanks” email.
- Day 3: Send “How was it?” SMS.
- Day 7: Send “One last check” email.
- Real-World Scenario: You run a plumbing business. You finish a job. You forget about it. Three days later, while the customer is sitting on the couch, they get a text. They click the link and leave a 5-star review. You just improved your SEO while sleeping.
2. Agency White Label
The Benefit: 100% Profit Margin.
Available on Tier 3+, this allows you to remove all branding and put your agency logo on the dashboard.
- Real-World Scenario: You sell “Reputation Management” to your clients for $99/month. You set them up on your account (which you paid for once). They log in to your branded portal to see their reviews coming in.
3. Kiosk Mode & QR Codes
The Benefit: Capturing sentiment instantly.
It generates a printable QR code or a “Kiosk Page” perfect for physical locations.
- Real-World Scenario: You own a restaurant. You print the QR code on the receipt or a table tent: “Scan to win a free dessert.” The customer scans it. If they pick 5 stars -> Google Reviews. If they pick 1 star -> Manager Feedback.
4. Integration Ecosystem (Stripe/Slack)
The Benefit: Fully hands-off automation.
It connects natively with Stripe.
- Real-World Scenario: A customer buys a product on your website via Stripe. The system detects the new charge. It automatically adds that customer to the “Review Request Campaign.” You don’t even have to upload a CSV.
The Standout Feature: “Smart Routing”
While the SMS feature is great, the Smart Routing logic is the unique selling point.
Most tools send everyone to Google.
More Good Reviews lets you be strategic.
- If a user is on an iPhone, route them to Apple Maps.
- If you already have 500 Google Reviews but only 2 Facebook Reviews, change the destination URL to Facebook for the next week.
It balances your reputation across the entire web, not just one site.
How Does More Good Reviews Work?
It is designed for speed. You can be up and running in 15 minutes.
- Step 1: Connect Accounts. Link your Google Business Profile (GBP) and Facebook Page.
- Step 2: Set Logic. Choose your “Positive Threshold” (e.g., 4 stars and up go to Google).
- Step 3: Upload Contacts. Import a CSV or connect Stripe/Zapier.
- Step 4: Launch Campaign. The system starts sending the drip sequence automatically.
More Good Reviews, Pricing & AppSumo Deal Details
This is a stackable lifetime deal available in 5 Tiers. The scaling factor is Requests per Month and White Label.
Critical Rule: If you are an Agency, you Must Buy Tier 3. Tiers 1 and 2 do not have White Label.
| Tier | Price | Requests/Mo | Projects | White Label |
| Tier 1 | $69 | 5,000 | Unlimited | ❌ No |
| Tier 2 | $138 | 10,000 | Unlimited | ❌ No |
| Tier 3 | $207 | 15,000 | Unlimited | ✅ YES |
| Tier 4 | $276 | 20,000 | Unlimited | ✅ YES |
| Tier 5 | $345 | 25,000 | Unlimited | ✅ YES |
ROI Anchor Logic:
Podium charges $289/month.
More Good Reviews Tier 3 is $207 once.
You are saving $3,200+ per year. It is one of the highest ROI deals for local agencies I have ever seen.
My Recommendation:
Tier 3 ($207) is the “Money Maker.” This unlocks White Label. Even if you only have 2 clients, reselling this service pays for the $207 investment in one month.
Get the More Good Reviews Appsumo Deal Now
Pros & Cons of This Lifetime Package
With 74 reviews and a near-perfect 4.9 rating, the software is mature.
The Pros
- Wholesale SMS Pricing: You pay Twilio directly (approx 0.7 cents per text). It is infinitely cheaper than competitors who charge 5 cents per text.
- Smart Routing: Send different customers to different sites (Google, Yelp, Facebook) based on your needs.
- Unlimited Projects: Even on Tier 1, you can add unlimited businesses. You just shared the “Requests per Month” limit.
- AI Auto-Tagging: Tier 3+ includes AI that reads the review and tags it (e.g., “Mentioned Staff,” “Mentioned Speed”).
- Showcase Widget: Embed your best 5-star reviews on your website sidebar automatically.
The Cons
- Bring Your Own Twilio: You cannot send SMS “out of the box.” You must create a Twilio account and connect the API keys. It takes 20 minutes to set up.
- Deal Ends Soon: This is a recurring theme with high-value agency deals. Once the developer hits their user cap, they will pull this from AppSumo.
Best Use Cases for More Good Reviews
Who actually needs this platform? After testing the “Kiosk Mode” and the Stripe integration, I found it fits three specific avatars perfectly.
1. The Local Service Business (Plumber/Contractor)
- The Scenario: You finish a kitchen remodel. You connect your invoicing software (via Zapier) to this tool. When the final invoice is paid, the system waits 2 days and sends a text: “Enjoying the new kitchen? Mind tapping 5 stars?”
- The Benefit: You catch them at the peak of their happiness. Your Google Map ranking climbs.
2. The Marketing Agency (Local SEO)
- The Scenario: You manage SEO for 10 dental clinics. You buy Tier 3 ($207). You set up a “White Label” dashboard for each dentist.
- The Benefit: The dentists see their review count go from 20 to 200. You charge them an extra $150/month for “Reputation Management” while the software does the work on autopilot.
3. The Physical Retailer (Restaurant/Salon)
- The Scenario: You have foot traffic. You print the QR Code generated by the platform and put it on every table: “Scan for a chance to win a $50 gift card.”
- The Benefit: Happy customers scan it while eating. If they click 5 stars, they go to Google. If they click 1 star, they are redirected to a private “Manager Feedback” form.
If you want to optimize your workflow further, check out my reviews of the best Productivity Tools.
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More Good Reviews Alternatives
This is the most important part of the review. The tool is fighting against giants like Podium and BirdEye. Can a $69 tool really replace them?
Let’s compare it against the Top 4 players in the Reputation Management space.
More Good Reviews vs Podium
Podium is the industry standard for SMS marketing and reviews. It is polished but incredibly expensive.
Where Podium Wins: Unified Inbox. Podium isn’t just for reviews; it’s a full communication hub. It puts Facebook Messages, SMS, and Webchat into one inbox so your sales staff can reply to leads. This AppSumo deal focuses strictly on getting the review, not managing a 2-way chat conversation.
Where More Good Reviews Win: The Price. Podium starts at $289/month ($3,468/year). This deal starts at $69 (one-time). Functionally, the “Review Request” feature is identical. Unless you need the Unified Inbox for sales staff, paying Podium prices is purely burning cash.
Verdict: Use Podium for Sales Teams; Use More Good Reviews for Local SEO.
More Good Reviews vs BirdEye
BirdEye is the enterprise choice for large chains.
Where BirdEye Wins: Listing Management. BirdEye syncs your business hours and address across 50+ directories (Yelp, YellowPages, Bing). It ensures your NAP (Name, Address, Phone) data is consistent for SEO. More Good Reviews focuses only on the Review aspect, not the directory listing aspect.
Where More Good Reviews Win: Flexibility. BirdEye locks you into long contracts. This platform allows you to bring your own Twilio account. This means if you stop sending texts for a month, you pay $0. You aren’t stuck paying a fixed monthly fee for a service you aren’t using.
Verdict: BirdEye for Enterprise Chains; More Good Reviews for Small Business.
More Good Reviews vs NiceJob
NiceJob is a popular tool for service businesses (cleaners, movers).
Where NiceJob Wins: Social Sharing. NiceJob has a cool feature (“Stories”) that automatically turns your best reviews into social media posts with photos. It automates the “Bragging” part of reputation management.
Where More Good Reviews Win: Agency Features. NiceJob is expensive to resell. This deal offers White Label on Tier 3. For agencies, this platform is a profit center, whereas NiceJob is a cost center.
Verdict: NiceJob for Social Media focus; More Good Reviews for White Label.
More Good Reviews vs Google Forms
Some businesses just email a Google Form link to save money.
Where Google Forms Wins: Simplicity. It is free, and everyone knows how to use it.
Where More Good Reviews Win: The “Gatekeeper” Effect. A Google Form doesn’t filter. If someone writes a 1-star rant on a Google Form, it stays private, but it also doesn’t help your SEO. This software intelligently routes the user. It sends the 5-star people to the public Google Maps page (where it helps SEO) and keeps the 1-star people on the private form.
Verdict: Google Forms is amateur; More Good Reviews is professional.
All Competitors Matrix
| Tool | Pricing Model | Best For… | White Label | SMS Cost |
| More Good Reviews | Lifetime ($69) | Agencies/SMBs | ✅ Yes (Tier 3) | Wholesale (Twilio) |
| Podium | Sub ($289/mo) | Sales Teams | ❌ No | Included (High Fee) |
| BirdEye | Sub ($299/mo) | Enterprise | ❌ No | Included |
| NiceJob | Sub ($75/mo) | Movers/Cleaners | ❌ No | Included |
| Google Forms | Free | Hobbyists | ❌ N/A | ❌ No SMS |
Who Should NOT Buy More Good Reviews?
I want to be transparent. This tool is a reputation engine, but it requires specific inputs.
- The “API Phobic” User: To send SMS, you must create a Twilio account and copy-paste the API keys. It takes 15 minutes. If you want a “1-Click” solution where SMS just works magically (and you don’t mind paying 10x the price), stick to Podium.
- The “2-Way Chat” Seeker: This is for sending requests. It is not a live chat helpdesk for answering support questions.
Is This Lifetime Deal a Smart Business Investment?
Let’s do the financial math for Tier 3 ($207) (The Agency Plan).
Scenario: You have 3 clients. You want to automate reviews for them.
- Option A (Podium): You pay $289/month per location. Total: $867/month.
- Option B (More Good Reviews): You pay $207 (One-time) + minimal Twilio fees (~$5/mo).
The ROI Math:
- You save $860 every single month.
- Over 1 year, you save $10,000+.
- You can charge your clients $100/mo for the service, turning a cost into a $300/mo profit.
The break-even point is less than one week of a Podium subscription.
How to Redeem the More Good Reviews Deal
- Buy: Purchase the code on AppSumo.
- Tier Selection: Crucial Step: Select Tier 3 ($207) if you are an agency or consultant. Select Tier 1 ($69) only if you are a single business owner.
- Redeem: You will receive a redemption code.
- Account: Create your account on the cloud dashboard.
- Pro Tip: If you plan to send SMS, sign up for a Twilio account immediately. You will need to verify your business identity (A2P 10DLC regulations), which can take a few days, so start that process early to ensure your texts get delivered.
Final Verdict: Is This Cost-Friendly Deal Worth It?
After testing the Kiosk Mode, the email deliverability, and the Twilio integration, my final verdict is a solid 4.8-Star YES.
It is the most affordable way to dominate local search.
- It kills the Podium Tax. Stop paying $300/mo.
- It filters the Haters. Keep 1-star reviews private.
- It builds the Agency. White Label is a license to print money.
If you have a Google Maps listing, you need more reviews. This software gets them for you on autopilot.
Secure Your More Good Reviews License Before The Timer Runs Out!
Note: Deal ends soon. The White Label tier is a rare find in this niche.
About the Author
I used to manage SEO for a local roofing company. We begged customers for reviews and got nothing. Then we switched to SMS automation. We got 50 reviews in one month, and our phone started ringing off the hook.
More Good Reviews gives you that same power without the agency price tag. I write these reviews to help local businesses win against the big chains.
If you want to see the other tools I use to save money, check out my full AppSumo deal reviews page.
FAQ: Your More Good Reviews Tool
More Good Reviews is an automated reputation management platform that sends review requests via email and SMS, directing positive feedback to public review sites while routing negative feedback to private feedback forms.
Yes. To use SMS review requests, you must connect your own Twilio account, allowing you to pay wholesale SMS rates instead of inflated platform fees.
White-label features are available on Tier 3 and higher, allowing agencies to remove platform branding, use a custom domain, and add their own logo.
Yes. All plans include unlimited projects, meaning you can manage reviews for multiple businesses under one account with shared monthly limits.
Yes, it integrates directly with Google Maps by linking customers to the Google Write a Review dialog, making review submission quick and frictionless.
Yes. You can fully customize subject lines, message content, logos, colors, and branding to match your business or agency identity.
Yes. Using review gating, low ratings are routed to a private feedback form instead of public platforms, helping protect your online reputation.
Yes. You can bulk upload customer lists via CSV to launch review reactivation campaigns for past clients instantly.
Yes, it integrates with Zapier, Pabbly Connect, and Make, allowing automated review requests triggered by CRM or POS actions.
Yes. Each project includes a unique QR code that can be printed for receipts, signage, or kiosk mode to collect reviews offline.
SMS has significantly higher open rates than email, making customers more likely to click and leave a quick review on their phone.
Review gating is not illegal, but some platforms discourage it. Many businesses use it as customer service routing to resolve issues before requesting public reviews.
For strong Local SEO performance, businesses should aim to have at least 10 more reviews than their closest competitor in the Google Map Pack.
Yes. Tier 3 and above allow agencies to create client sub-accounts with branded dashboards, making it ideal for resale and reputation services.
Yes. You can link any review platform URL, including Trustpilot, Facebook, Yelp, G2, Capterra, BBB, and more. What is More Good Reviews?
Do I need a Twilio account to use More Good Reviews?
Is white-label branding included with More Good Reviews?
Can I use More Good Reviews for multiple businesses?
Does More Good Reviews work with Google Maps reviews?
Can I customize email and SMS templates?
Does More Good Reviews filter negative reviews?
Can I upload customers using a CSV file?
Does More Good Reviews integrate with Zapier?
Is there a QR code generator for in-store reviews?
Why is SMS more effective than email for review requests?
Is review gating legal for local businesses?
How many reviews do I need for Local SEO?
Can agencies resell More Good Reviews to clients?
Does More Good Reviews support platforms like Trustpilot and Yelp?
Hi, I’m Fahim — a SaaS tools reviewer and digital marketing expert with hands-on experience helping businesses grow using the right software. I research, test, and personally use a wide range of AI, business, productivity, marketing, and email tools for my agency, clients, and projects. I create honest, in-depth reviews and guides to help entrepreneurs, freelancers, startups, and digital agencies choose the best tools to save time, boost results, and scale smarter. If I recommend it, I’ve used it — and I only share what truly works.
